Lulu Tan Gan – Text and Photos by Jude Bautista

The Perception of Jo Ann Bitagcol

jude bautista — Mon, 10 Nov 2014 13:08:40 +0000

Jo Ann Bitagcol shows her factory IDs from Indo Phil Cotton Mills Inc. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol shows her factory IDs from Indo Phil Cotton Mills Inc. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Written by

Jude Bautista

Perception can be the strangest thing. What is completely apparent and obvious to me may not be the same thing another person sees or feels. There are occasions when I find that extremely strange and unbelievable. How different people perceive the same phenomena, in this case a person. But it IS true.

Photographer and model Jo Ann Bitagcol is featured in the CNN Philippines produced GOOD COMPANY. The show is aired on 9TV every SUNDAY 7pm.

Photographer and model Jo Ann Bitagcol is featured in the CNN Philippines produced GOOD COMPANY. The show is aired on 9TV every SUNDAY 7pm.

I’ve never had the pleasure and privilege of actually meeting Jo Ann Bitagcol although, I have photographed her several times as a model in fashion shows. I’m also a fan of hers as photographer, from her countless magazine covers and she’s done an infinite number of fashion spreads for the biggest brands AS photographer.

Jo Ann’s fashion photography; model and TV personality Joey Mead is on the right. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann’s fashion photography; model and TV personality Joey Mead is on the right. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol models the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

Jo Ann Bitagcol models the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

My favorite photos of Jo Ann are when she wears pants and suits ala Marlene Dietrich. There was this one fashion show where she was the only woman in what was basically a men’s line. The reason I found her so hot was the fact that her femininity shone through while wearing what was essentially men’s clothes. She has Asian traits, fair skinned, slits for eyes, thin soft lips that are all unmistakably… feminine. This is what makes her stand out among a dozen male models all wearing similar clothes. That’s why she was cast there too.

Filmmaker Jeffrey Jeturian is one of the ‘3 Fairy Godmothers’ that discovered Jo Ann Bitagcol. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Filmmaker Jeffrey Jeturian is one of the ‘3 Fairy Godmothers’ that discovered Jo Ann Bitagcol. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

That’s why it was with disbelief that I was listening to Jeffrey Jeturian relating an experience of Jo Ann’s. She was teased by street kids calling her: bakla bakla bakla. (fag fag fag) The interview was from a feature by GOOD COMPANY a new show by CNN Philippines aired on 9TV, 7pm Sundays. The show interviews and shows a day in the life of different artists, creative minds and interesting people. The show opened my eyes to how I and other people perceived Jo Ann.

Jo Ann Bitagcol (Model and photographer) in Rhett Eala creation on the ramp for Jewelmer 35th, Miracle of the Golden Pearl September 23, 2014. CATCH a feature on Jo Ann this Sunday Nov 9, 2014 — 7PM on CNN Phils (formerly 9TV/ SOLAR News Channel). Photo by Jude Bautista

NOT that there’s anything wrong with our gay sisters, it just never occurred to me that’s all. The more I see Jo Ann in jeans and t-shirt the more attractive and feminine she is to me. I don’t know why. I just don’t know how she could possibly look masculine.

Jo Ann Bitagcol models the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

" data-medium-file="/wp-content/uploads/2014/11/img_0511_jo-ann3.jpg?w=300" data-large-file="/wp-content/uploads/2014/11/img_0511_jo-ann3.jpg?w=637" class="size-full wp-image-9684" src="/wp-content/uploads/2014/11/img_0511_jo-ann3.jpg?w=637&h=477" width="637" height="477" srcset="/wp-content/uploads/2014/11/img_0511_jo-ann3.jpg?w=637&h=477 637w, /wp-content/uploads/2014/11/img_0511_jo-ann3.jpg?w=150&h=113 150w, /wp-content/uploads/2014/11/img_0511_jo-ann3.jpg?w=300&h=225 300w, /wp-content/uploads/2014/11/img_0511_jo-ann3.jpg?w=768&h=576 768w, /wp-content/uploads/2014/11/img_0511_jo-ann3.jpg 936w" sizes="(max-width: 637px) 100vw, 637px" />

Jo Ann Bitagcol models the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

For me what distinguishes men and women’s bodies are the curves. I love how her slender neck curves to her shoulders, how her waist curves to her hips, how her long thighs curve to her sleek legs. Her jawline is extremely, perfectly shaped extenuating her elegant neck. I can’t imagine seeing her anything than female.

from left: from left: Sen. Ralph Recto, Ryan Christian Recto, Gov Vilma Santos, director Jeffrey Jeturian, Jenelyn Mercado and Luis Manzano. Catch the Cinemalaya film fest from July 26-August 4, 2013 at the CCP, Trinoma, GB3 and Alabang Town Center. Photo By Jude Bautista

I respect Jefferey Jeturian as a filmmaker. I photographed the premiere of EXTRA with Vilma Santos in Cinemalaya. But I have to completely disagree with him when he ascribed some of Jo Ann’s success to the androgynous look that was prevalent in the 90s.

Direk Jeffrey Jeturian described Apples Aberin as elegant and the prevailing beauty during Jo Ann’s debut in the fashion world. I shot this photo of the Unilever PR Head for Personal Care at Fashion Watch Quartet supporting her friend Jojie Lloren’s show. It was held at Makati Shang Rila Hotel, September 2011. Photo by Jude Bautista

He said, “At the time the prevailing beauty sila Tweetie, sila Apples. Si Apples is a very elegant model. Si Jo Ann kasi even if she doesn’t fit the prevailing norm of beauty then may character siya e. It is precisely because of her unconventional looks na yan ang naging passport niya to be accepted sa modeling world. At the time uso rin naman yung androgynous look.” For me other than Psy, the majority of male K-POP stars who endorse whitening, skin moisturizers for women, now, those guys are androgynous.

Peter Lim is one of the ‘3 Fairy Godmothers’ that discovered Jo Ann Bitagcol. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Peter Lim is one of the ‘3 Fairy Godmothers’ that discovered Jo Ann Bitagcol. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Still, Jeturian was one of ‘three fairy godmothers’ (JoAnn’s words) that found her meeting with a friend in a pansiteria in Malolos. Seeing her height and facial features Peter Lim and Jay Lozada offered her work as a model.

Jay Lozada is one of the ‘3 Fairy Godmothers’ that discovered Jo Ann Bitagcol. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jay Lozada is one of the ‘3 Fairy Godmothers’ that discovered Jo Ann Bitagcol. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol is the cutie on the far left. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol is the cutie on the far left. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

PAMPANGA roots, Factory worker

Whenever one sees or thinks about fashion models, humility and honesty aren’t traits that particularly come to mind. But Jo Ann exhibited this talking about her roots during the interview also from GOOD COMPANY. “I was born in Angeles City. Tubong Kapangpangan po ako. I got started in Bulacan when we moved after the Mount Pinatubo eruption. I took up my high school there. Highschool nag umpisa po yung chapter ng pagiging factory worker ko. 1994 June it says here, December 1994 official na kong worker sa Indo Phil Cotton Mills inc.”

Jo Ann Bitagcol’s Indo Phil Cotton Mills IDs. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol’s Indo Phil Cotton Mills IDs. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

I felt if only for the candid revelations of her humble beginnings this show has justified itself. AGAIN, perception here plays with my mind. Just by looking at her anyone would think she’d have a privileged upbringing with her Fil-Chinese looks. I can imagine her high school in ICA and college in Ateneo. But no, she didn’t make a big deal about it, very matter of fact. She actually had to work in a factory as a high schooler.

Jo Ann Bitagcol shows her factory IDs from Indo Phil Cotton Mills Inc. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol shows her factory IDs from Indo Phil Cotton Mills Inc. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol who has reached the heights of fashion not just in the Philippines but internationally. And yet casually, comfortably admits she worked as a teenager. That gives her more strength of character, makes her more ‘beautiful’ in my eyes. While some people would rather forget their humble roots she actually kept and showed her factory ID to the TV crew. (Thank you to CNN Phil Producer Michi Ancheta who acknowledged my blog for their use of my photos of Jo Ann for GOOD COMPANY)

Jo Ann is proud of working as teen-ager in a factory. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann is proud of working as teen-ager in a factory. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol in INQUIRER RED MAGAZINE photo by Shaira Luna. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol in INQUIRER RED MAGAZINE photo by Shaira Luna. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

CHANEL, Hong Kong, Paris, India

One of the highlights of her career was being cast in a CHANEL show in Hong Kong along with Lala Flores. She didn’t realize the significance until seeing the likes of Karl Lagerfeld and sharing the ramp with other supermodels: Nadja Auermann, Karen Elson and Helena Christensen. Designer Jojie Lloren, himself, worked on her first piece in Body SHOTS Competition in the mid 90s. Later on they shared an apartment in Paris where Jo Ann worked as model.

Jojie Lloren designed Jo Ann’s piece for BODY SHOTS Competition the mid 90s. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jojie Lloren designed Jo Ann’s piece for BODY SHOTS Competition the mid 90s. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann and designer Jojie Lloren were roomies in Paris. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann and designer Jojie Lloren were roomies in Paris. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

THE top Make Up artist Patrick Rosas. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

THE top Make Up artist Patrick Rosas. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Possibly the most sought after make up artist today, Patrick Rosas recalls working with Jo Ann abroad, “Image wise she gave the Philippine fashion industry a global perspective. As a model her face is everywhere. We’ve been together abroad several times: India, Paris, several times in Hong Kong. She represents the new face of Filipina, hindi lang yung typical brown skin na maganda, global dahil Asian. Several times napagkakamalan siyang Chinese or Japanese, which is good.”

Jo Ann had a unique look and gait on the ramp. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann had a unique look and gait on the ramp. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol uses the Canon EOS 5D Mk III in her studio. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol uses the Canon EOS 5D Mk III in her studio. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

8-Year Cycle

Jo Ann believes that major changes in her life seem to come in 8-year cycles. After working as a model she has transitioned into photography. It was borne out of a need to challenge herself in making better photos and going behind the camera. She credits the moral and technical support of many photographers: Lhiliane Uy , Jun De Leon, Juan Caguia, Mark Nicdao, Jake Verzosa and Nelson Villarica. This encouraged her to take it professionally. Who knows maybe filmmaking or cinematography may be in the next cycle?

Photographer Jun De Leon. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Photographer Jun De Leon. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Photographer Mark Nicdao. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Photographer Mark Nicdao. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

While giving a tour of her studio to the TV crew distinguished designer Lulu Tan Gan was getting prepped for a shoot. Lulu said, “She has evolved. It’s her design sensibilities. She has interpreted her visions across the different disciplines in design first as a model then now, as a photographer. Since she is into fashion she has become more specialized into fashion photography. Her strength is bringing out the expression of the model and the concept of the designers clothes.” I suspect my own perception of Jo Ann will still change. One thing is certain; my fascination of her will forever continue to grow.

Prestigious designer Lulu Tan Gan talks about Jo Ann’s work. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Prestigious designer Lulu Tan Gan talks about Jo Ann’s work. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol in INQUIRER RED MAGAZINE photo by Shaira Luna. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol in INQUIRER RED MAGAZINE photo by Shaira Luna. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

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Jo Ann grew up in historic Malolos, Bulacan. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann grew up in historic Malolos, Bulacan. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol uses the Canon EOS 5D Mk III in her studio. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol uses the Canon EOS 5D Mk III in her studio. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

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far left Jo Ann Bitagcol, Wilma Doesn’t. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

far left Jo Ann Bitagcol, Wilma Doesn’t. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol in INQUIRER RED MAGAZINE photo by Shaira Luna. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol in INQUIRER RED MAGAZINE photo by Shaira Luna. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

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Designer Joey Samson. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Designer Joey Samson. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Thank you to CNN Phil Producer Michi Ancheta for acknowledging my blogs. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Thank you to CNN Phil Producer Michi Ancheta for acknowledging my blogs. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

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Jo Ann Bitagcol’s features are both Asian and Filipina. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol’s features are both Asian and Filipina. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Photographer Jake Versoza. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Photographer Jake Versoza. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

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Jo Ann’s photography for ROGUE Magazine. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann’s photography for ROGUE Magazine. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann’s fashion photography. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann’s fashion photography. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

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Tim Yap shot by Jo Ann Bitagcol for ROGUE Magazine. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Tim Yap shot by Jo Ann Bitagcol for ROGUE Magazine. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol modeled the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

Jo Ann Bitagcol modeled the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

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Jo Ann and designer Jojie Lloren were roomies in Paris. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann and designer Jojie Lloren were roomies in Paris. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann poses with the Louvre Pyramid in the background. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann poses with the Louvre Pyramid in the background. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

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Designer Jojie Lloren is one of Jo Ann’s long time mentors and friends. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Designer Jojie Lloren is one of Jo Ann’s long time mentors and friends. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Photographer and model Jo Ann Bitagcol is featured in the CNN Philippines produced GOOD COMPANY. The show is aired on 9TV every SUNDAY 7pm.

Photographer and model Jo Ann Bitagcol is featured in the CNN Philippines produced GOOD COMPANY. The show is aired on 9TV every SUNDAY 7pm.

Jo Ann Bitagcol on PREVIEW. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol on PREVIEW. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

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Jo Ann grew up in historic Malolos, Bulacan. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann grew up in historic Malolos, Bulacan. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Thank you to CNN Phil Producer Michi Ancheta for acknowledging my blogs. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Thank you to CNN Phil Producer Michi Ancheta for acknowledging my blogs. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

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Jo Ann grew up in historic Malolos, Bulacan. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann grew up in historic Malolos, Bulacan. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Thank you to CNN Phil Producer Michi Ancheta for acknowledging my blogs. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Thank you to CNN Phil Producer Michi Ancheta for acknowledging my blogs. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

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Jo Ann’s photography for ROGUE Magazine. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann’s photography for ROGUE Magazine. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Photographer and model Jo Ann Bitagcol is featured in the CNN Philippines produced GOOD COMPANY. The show is aired on 9TV every SUNDAY 7pm.

Photographer and model Jo Ann Bitagcol is featured in the CNN Philippines produced GOOD COMPANY. The show is aired on 9TV every SUNDAY 7pm.

Jo Ann Bitagcol checks images on her i-mac. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol checks images on her i-mac. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

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Jo Ann works with designer Jojie Lloren. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann works with designer Jojie Lloren. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol’s famous gait as described by designer Jojie Lloren. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

Jo Ann Bitagcol’s famous gait as described by designer Jojie Lloren. Catch the CNN Philippines produced show GOOD COMPANY on 9TV every Sunday 7pm.

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Photographer and model Jo Ann Bitagcol is featured in the CNN Philippines produced GOOD COMPANY. The show is aired on 9TV every SUNDAY 7pm.

Photographer and model Jo Ann Bitagcol is featured in the CNN Philippines produced GOOD COMPANY. The show is aired on 9TV every SUNDAY 7pm.

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SAPI: Fear In All Levels

jude bautista — Mon, 04 Nov 2013 06:36:03 +0000

Ruby Ruiz may have been possessed for real as they were shooting the film SAPI, showing in a theater near you on November 6, 2013.

Ruby Ruiz may have been possessed for real as they were shooting the film SAPI, showing in a theater near you on November 6, 2013.

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Written By

Jude Bautista

Neither of them anticipated the horror they were about to witness. Broadcast journalist Dennis Marquez (Dennis Trillo) and Producer Meryll Flores (Meryll Soriano) try to calm down public school teachers Ruby (Ruby Ruiz) and Flor (Flor Salangga). Ruby had been possessed earlier in the week and both Dennis and Meryll promised to blur out her face in the video footage they took. In spite of the promise Ruby’s face was never blurred out and students in school where she teaches find out that she was possessed. Meryll suggests they review the episode together so they can talk about their complaints. Instead, the violent images trigger a reaction from Ruby.

Dennis Marquez (Dennis Trillo) interviews Flor (Flor Salangga). Horror film SAPI is showing in a theater near you on November 6, 2013.

Dennis Marquez (Dennis Trillo) interviews Flor (Flor Salangga). Horror film SAPI is showing in a theater near you on November 6, 2013.

The voices from the screen seemed to grow louder in Ruby’s head, whispering yet deafening. When her face is shown screaming, her whole body writhing, mouth frothing, the albularyo hits her with a broom UMALIS KA! UMALIS KA! Watching it Ruby is hanging on by a thread. But she still manages to speak. Ruby: Yan diba mukha ko yan? (Cries)

Ruby (Ruby Ruiz) is agitated seeing the episode where she is possessed on screen. Horror film SAPI is showing in a theater near you on November 6, 2013.

Ruby (Ruby Ruiz) is agitated seeing the episode where she is possessed on screen. Horror film SAPI is showing in a theater near you on November 6, 2013.

She slowly gets up from the conference table turning away not looking at the TV screen. She hides behind a shelf at the end of the conference room. Now Flor, Dennis and Meryll try to convince her to calm down and come out. After a few moments she emerges, eyes burning, she comes out screaming “Niloko niyo ko! Niloko niyo ko!”. In spite of being small and frail, she overturns the conference table. Meryll: “Kelangan natin ng pari tumawag kayo ng pari! (grabs her i-phone) Hello? Tita? Yes si Meryll ‘to. Do you know a priest? Merong sinasapian ngayon! Ngayon na!

Meryll gets mysterious text message. Horror film SAPI is showing in a theater near you on November 6, 2013.

Meryll gets mysterious text message. Horror film SAPI is showing in a theater near you on November 6, 2013.

In Brillante Mendoza’s SAPI, a spiritual possession becomes the focal point of a network war, where all forms of evil come out and almost everyone becomes a victim. Opening November 6, 2013 in a theater near you, the spine tingling film is a first in the horror genre for the internationally acclaimed director.

Dante Mendoza is set to receive the Order of Arts & Letters Rank of Chevalier from French Ambassador Gilles Garachon. Horror film SAPI is showing in a theater near you on November 6, 2013. Photo by Jude Bautista

Before 2013 ends, Dante will be receiving the Order of Arts & Letters Rank of Chevalier from French Ambassador Gilles Garachon. Mendoza joins an exclusive list of previous awardees which include: Napoleon Abueva, Arturo Luz, F Sionil Jose, Juvenal Sanso, Lucrecia Kasilag, Tikoy Aguiluz, Fides Asencio-Cuyugan and Lulu Tan Gan.

Dennis Trillo meets a girl who was possessed in real life as part of his research. Horror film SAPI is showing in a theater near you on November 6, 2013.

Dennis Trillo meets a girl who was possessed in real life as part of his research. Horror film SAPI is showing in a theater near you on November 6, 2013.

Mendoza is known for tackling complex issues in his films, SAPI is no exception. What seems to be coverage of spiritual possession turns into a tug of war between the top (fictional) TV networks: SARIMANOK BROADCAST NETWORK (SBN) and Phil Broadcasting Channel (PBC).

SBN Network bosses Racquel Villavicencio and Jon Achaval goes to the Lobby Lounge of Makati Shang Rila Hotel for a power meeting with their rival network PBC. Horror film SAPI is showing in a theater near you on November 6, 2013.

The film provides an insight into that unspoken world of network execs who control what a huge portion of the Filipino population gets to see on their TV sets. In one scene Racquel Villavicencio and Jon Achaval of SBN reach out to their rival Richard Manabat to negotiate the terms of their conflict. They enter the posh Lobby Lounge of Makati Shang Rila Hotel but the details of the settlement were excluded. Visually, the environs and the circumstances were more important than the contents of the meeting itself.

Corruption reaches all levels. It’s never just an individual or even a group of individuals but a whole system, a commentary on society as a whole. It was the same with KINATAY, which dealt with corruption in the police force or military. When a cop receives a bribe for a small traffic violation he is only the tip of the iceberg. Corruption in media isn’t just about paying off cameramen or a few reporters. Mendoza is able to show that the whole system breeds corruption. TV networks need audiences/ratings and the desperation to build that audience leads them to achieve it with whatever means necessary.

Dennis Marquez (Dennis Trillo) is assigned to Manila Bay at the height of a typhoon. Horror film SAPI is showing in a theater near you on November 6, 2013.

Dennis Marquez (Dennis Trillo) is assigned to Manila Bay at the height of a typhoon. Horror film SAPI is showing in a theater near you on November 6, 2013.

Baron Valdez (Baron Geisler) is a cameraman playing both sides of the network war. Horror film SAPI is showing in a theater near you on November 6, 2013.

Baron Valdez (Baron Geisler) is a cameraman playing both sides of the network war. Horror film SAPI is showing in a theater near you on November 6, 2013.

Baron Geisler is cast as Baron Valdez a treacherous cameraman working both sides of the network war. He is reunited with Flor Salangga, the faithful friend of the possession victim. Salangga and Geiseler had worked in the Cinemalaya film JAY (2008) by Francis Xavier Pasion. JAY has a similar theme of media people manipulating the depiction of stories for their own ends.

Direk Brillante shoots on an overpass during heavy rains. Horror film SAPI is showing in a theater near you on November 6, 2013.

Direk Brillante shoots on an overpass during heavy rains. Horror film SAPI is showing in a theater near you on November 6, 2013.

Horror in SAPI comes in different forms. Scenes shot in the middle of typhoons give Manileños a chilling reminder of Ondoy and floods ravaging the metro. Nature can be just as terrifying as demons who take possession of human bodies. For a great number of Filipinos SAPI or possession is a part of everyday reality and yet is a subject not dealt with often in the horror genre. It seems too close to home, too real for most of us.

Dante Mendoza shot during the height of not just one but several typhoons. Horror film SAPI is showing in a theater near you on November 6, 2013.

Dante Mendoza shot during the height of not just one but several typhoons. Horror film SAPI is showing in a theater near you on November 6, 2013.

Direk Jim Libiran cast as TV reporter. He really did have an extensive experience in TV5 in real life as news producer before directing TRIBU. Horror film SAPI is showing in a theater near you on November 6, 2013.

Jim Libiran is also cast as a broadcast Journalist who touches on environmental issues of irresponsible waste management. Libiran is the multi awarded director of another Cinemalaya film TRIBU. Libiran in real life worked as a network news producer before delving into film. Roeder Camañag is memorable as Abdalap in action musical Dulaang UP’s Orosman at Zafira. Even though he is not able to show his incredible vocals or dance moves as he did in that musical, he easily inhabits a detail oriented Producer of Jim Libiran.

Roeder Camañag is cast as Jim’s frantic TV producer. Horror film SAPI is showing in a theater near you on November 6, 2013.

Roeder Camañag is cast as Jim’s frantic TV producer. Horror film SAPI is showing in a theater near you on November 6, 2013.

Mercedes Cabral is sexy even in an ordinary t-shirt. She has been cast in SERBIS, KINATAY, THY WOMB and now SAPI. She’s also in GMA Network’s KATIPUNAN with Sid Lucero as Andres Bonifacio.

Mercedes Cabral is sexy even in an ordinary t-shirt. She has been cast in SERBIS, KINATAY, THY WOMB and now SAPI. She’s also in GMA Network’s KATIPUNAN with Sid Lucero as Andres Bonifacio.

The seductive Mercedes Cabral can truly claim to be Mednoza’s favorite actress having appeared in his most applauded work: THY WOMB, KINATAY, SERBIS and now SAPI. Cabral is also currently cast in GMA Network’s KATIPUNAN with Sid Lucero as Andres Bonifacio.

Mercedes Cabral is sexy even in an ordinary t-shirt. She has been cast in SERBIS, KINATAY, THY WOMB and now SAPI. She’s also in GMA Network’s KATIPUNAN with Sid Lucero as Andres Bonifacio.

Mercedes Cabral is sexy even in an ordinary t-shirt. She has been cast in SERBIS, KINATAY, THY WOMB and now SAPI. She’s also in GMA Network’s KATIPUNAN with Sid Lucero as Andres Bonifacio.

Dante Mendoza’s achievement in SAPI is that he redefines what it is that scares us. He knows the most recent and deepest fears of Filipinos. He combines them all, the wrath of nature putting Dennis Trillo in Manila Bay during the height of a typhoon. Animals like boa constrictors become a metaphor for evil. Most of all, he shows us that we are blind from the darkness that resides in each individual. The worst most horrendous of them all is our failure to recognize and admit the potential for evil in each of us.

right: Meryll Soriano shoots with her i-phone 5 in between takes while Baron Geisler and Dennis Trillo receive their blocking instructions. Horror film SAPI is showing in a theater near you on November 6, 2013.

The faithful flock to Quiapo church in Manila in the hopes of gaining powers against the evil one. Horror film SAPI is showing in a theater near you on November 6, 2013.

The faithful flock to Quiapo church in Manila in the hopes of gaining powers against the evil one. Horror film SAPI is showing in a theater near you on November 6, 2013.

PEP Editor Jo Dimaculangan with Direk Dante Mendoza. Horror film SAPI is showing in a theater near you on November 6, 2013.

PEP Editor Jo Dimaculangan with Direk Dante Mendoza. Horror film SAPI is showing in a theater near you on November 6, 2013.

Dennis Marquez (Dennis Trillo) is assigned to Manila Bay at the height of a typhoon. Horror film SAPI is showing in a theater near you on November 6, 2013.

Dennis Marquez (Dennis Trillo) is assigned to Manila Bay at the height of a typhoon. Horror film SAPI is showing in a theater near you on November 6, 2013.

from left: SOLAR UIP people-Ryan Estioco, Sunby Teng, Lulu Chua, Bing De Ramos of BLINK, SAPI director Dante Mendoza, Butch Ibañez of SOLAR UIP, Ivan Lobaton, Janika De Belen and Mark Suntay of BLINK. Horror film SAPI is showing in a theater near you on November 6, 2013.

Jo Ann Bitagcol for Dennis Lustico

jude bautista — Sat, 28 Sep 2013 18:21:59 +0000

Jo Ann Bitagcol models the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

Jo Ann Bitagcol models the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

full screen pics: http://judebgallery.wordpress.com/2013/09/28/jo-ann-bitagcol-for-dennis-lustico/

Written and photographed

By Jude Thaddeus L. Bautista

Dennis Lustico is one of the most revered designers we have today, in and out of the Philippines. As his recent SALON show with Lulu Tan Gan, Jojie Lloren and Cesar Gaupo last September 12, 2013 proved they are among the most creative and enduring designers. Jo Ann Bitagcol however, as a model has become one of the most sought after faces in the runway. She is in the elite class that is why she modeled the finale piece in Dennis’ collection. Lustico’s style is quite wearable and sexy at the same time. Clean classic colors of white and beige are accented by revealing small linear cuts on the skirt.

Jo Ann Bitagcol models the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

Jo Ann Bitagcol models the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

In the documentary EDITOR’S EYE, Vogue proudly proclaims it launched the era of the supermodels. Models have become true collaborators on fashion shows and just as much focus of attention as the designer. Jo Ann is a talent and beauty that has earned that right as a supermodel herself. Apart from her skills and presence on he ramp she is an established fashion photographer and upcoming cinematographer. More than any words I can write, here she is in pictures: Jo Ann Bitagcol for Dennis Lustico.

Jo Ann Bitagcol models the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

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Jo Ann Bitagcol models the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

Dennis Lustico is one of the most revered designers we have today, in and out of the Philippines. As his recent SALON shows with Lulu Tan Gan, Jojie Lloren and Cesar Gaupo last September 12, 2013 proved they are among the most creative and enduring designers. Jo Ann Bitagcol however, as a model has become one of the most sought after faces in the runway. She is in the elite class that is why she modeled the finale piece in Dennis’ collection. Lustico’s style is quite wearable and sexy at the same time. Clean classic colors of white and beige are accented by revealing small linear cuts on the skirt.

Jo Ann Bitagcol models the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

Dennis Lustico again proved his creativity in the SALON show with co fashion stalwarts Lulu Tan Gan, Jojie Lloren and Cesar Gaupo last September 12, 2013. Photo by Jude Bautista

Dennis Lustico again proved his creativity in the SALON show with co fashion stalwarts Lulu Tan Gan, Jojie Lloren and Cesar Gaupo last September 12, 2013. Photo by Jude Bautista

Dennis Lustico again proved his creativity in the SALON show with co fashion stalwarts Lulu Tan Gan, Jojie Lloren and Cesar Gaupo last September 12, 2013. Photo by Jude Bautista

Jo Ann Bitagcol models the piece de resistance for Dennis Lustico in the SALON show last September 12, 2013. Photo by Jude Bautista

More fun in Project Runway Philippines

jude bautista — Fri, 09 Mar 2012 07:39:53 +0000

Project Runway Phil.(PRP) Season 3 judge Apples Aberin was at Fashion Watch Quartet supporting her friend Jojie Lloren’s show. Fashion Watch Quartet is a fashion show held at Makati Shang Rila Hotel every Thursday for the month of September 2011. Photo by Jude Bautista

For My Angel,

Written and photographed

By Jude Thaddeus L. Bautista

French Photographer Romain Rivierre has recently emigrated here and attests that the “Philippines is a beautiful country with beautiful people. And I just don’t mean physical.” Rivierre was hired by colleague and director Henri De Lorme as the official photographer for Project Runway Philippines Season 3. The show or PRP will be airing on March 25, 2012 on the ETC channel.

from left: Proj. Runway (PRP) S3 photographer Romain Rivierre, Chevalier Jacques Branellec and Jewelmer Managing Dir and designer Rhett Eala. Photo was taken at the French Amb residence last Feb 13, 2012. Photo by Jude Bautista.

Rivierre worked as photographer in Paris for 12 years. When he arrived here 3 years ago he met and fell in love with artist and painter Tanya Escaler. They are now married and have been blessed with son Rock who is 4 months old.

Among his compatriots here he admires environmentalist and Jewelmer Managing director Jacques Branellec who was awarded the Legion D’Honneur last month here in Manila. “He accomplished his dream the same time he respects nature, he respects people. And he is also able to promote the Philippines with the quality of what this country can make. I’m referring to the human side, to the historical, cultural aspects. He is the best representative of French Filipino exchange of culture. He is the best example of French citizens and how the alliance with another country’s give and take.”

from right: Project Runway (PRP) S3 Host Tweetie De Leon and designer Joey Samson during his show at Fashion Watch Quartet in Makati Shangri-La Hotel last Oct. 13, 2011. Photo by Jude Bautista

from right: Project Runway (PRP) S3 Host Tweetie De Leon and designer Joey Samson during his show at Fashion Watch Quartet in Makati Shangri-La Hotel last Oct. 13, 2011. Photo by Jude Bautista

Rivierre admires the art scene in the Phil., “What I like here in the Phil. is also the media and artistic culture. I have a feeling that I am able to witness the beginning of a lot of good things creatively. The underground artistic scene is very interesting.” In terms of fashion he sees a lot of imagination here, unlike in Paris where sometimes “big fashion companies” can stifle creativity.

from left: (TV5) News5 weather girl Ice Martinez and IBC-13 reporter Nalla Marie Aguas. Photo was taken at the French Amb residence last Feb 13, 2012. Photo by Jude Bautista.

from left: (TV5) News5 weather girl Ice Martinez and IBC-13 reporter Nalla Marie Aguas. Photo was taken at the French Amb residence last Feb 13, 2012. Photo by Jude Bautista.

Henri DeLorme met his wife Delphine while the two were working in French television. At the same time Delphine was an artist and painter while maintaining her career. Now she has also delved into furniture design and has a growing business in Cebu. She loves the Philippines so much that one of her favorite subjects is Filipino Icon Manny Pacquiao.

Rivierre believes that Project Runway is one of the ways that young Filipino designers can be discovered. The winner of this season will receive P500,000 (or more), a feature on Mega magazine, a start-up business package, a short-term fashion design course at a “top European design school,” and a four-year scholarship at Asian Institute of Fashion, which includes a two-month apprenticeship with its faculty of top fashion designers. This season, Solar Entertainment collaborates with Models Association of the Philippines and Asian Institute of Fashion

Both the US and local versions of Project Runway have built a large following. It is very similar to a number of reality competitions where each episode whittles down a field of 12 each episode. The final challenge is left down to 3 contestants. Every week, each non-finale challenge requires the designers to develop one or several pieces of new clothing to be presented at a runway show. The challenges range from creative diversity to test the designers’ ingenuity while maintaining their personal design aesthetic.

Intl. Wine and Food Society Dir. Markus Ruckstuhl, Project Runway (PRP) S3 Judge Lulu Tan Gan, Chevalier Jacques Branellec and Jewelmer Managing Dir, Martha Gauthier, Philux Owners Zelda and Max Kienle. Photo was taken at the French Amb residence last Feb 13, 2012. Photo by Jude Bautista.

Gayatin’s Feminine Fabrics at FWQ

jude bautista — Mon, 30 May 2011 07:05:05 +0000

An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

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An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

Written and photographed

By Jude Bautista

Splashes of yellow or aqua blue are on unique patterns. They flow on the female form naturally. Thin materials are overlaid on other fabrics creating sheen and an interesting texture. Arcy Gayatin was moved by the fabrics that she discovered. She went beyond this by creating newer patterns by deconstructing tweed and other materials.

An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

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An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

Gayatin featured her most recent collection at the Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Hotel Makati last May 26, 2011. Fashion fanatics can get a preview of the best Filipino designer’s works by attending high tea for P810 every Thursday from 3-6pm. This year’s series began last April 14 and will run until June 23.

An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista. The model is Ria Bolivar.

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An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista. The model is Ria Bolivar.

Arcy Gayatin (in striped skirt holding flowers) during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

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Arcy Gayatin (in striped skirt holding flowers) during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

Gayatin described her experience, “It’s an honor to be invited to Fashion Watch. I did Fashion Watch before. In fact I was part of the first Fashion Watch with the late Richard Tan. Actually it opened a lot of doors for me. That’s why I can’t say ‘no’ when I was invited again. It also gives you the freedom to create. When designers present a collection they don’t think of the clientele, just what they think is good. Unlike with made to order you design for a particular client.” The companies involved have shown their support for Filipino designers: Olay is presenter of Fashion Watch in cooperation with Metro Pacific Investments and BMW. Media partners include: The Phil Star, Star World, Preview and Stylebible.ph

An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

" data-medium-file="/wp-content/uploads/2011/05/img_8308.jpg?w=206" data-large-file="/wp-content/uploads/2011/05/img_8308.jpg?w=606" class="size-full wp-image-2201 " title='' src="/wp-content/uploads/2011/05/img_8308.jpg?w=637"srcset="/wp-content/uploads/2011/05/img_8308.jpg?w=349&h=509 349w, /wp-content/uploads/2011/05/img_8308.jpg?w=103&h=150 103w, /wp-content/uploads/2011/05/img_8308.jpg?w=206&h=300 206w, /wp-content/uploads/2011/05/img_8308.jpg 606w" sizes="(max-width: 349px) 100vw, 349px" />

An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

It takes a woman to know what she wants to wear and look. Arcy concedes to having simplicity and comfort in her designs. “Yes it’s not complicated. That’s the advantage of women designers because we know what’s good for us. You have to mind the portion and the balance of what a woman should wear.” The result, dresses that flow and hang comfortably in flattering manner.

The Arcy Gayatin collection during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

The Arcy Gayatin collection during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

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An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

Fabrics also play an important role in inspiring her. “Jersey, leather, chiffon and tweed, it’s really about fabrication and textures that’s what my collection is really all about. I like contrasting elements marriage of opposites. I especially like doing a lot of fabrication using tweed. I discovered a lot of textures out of tweed by tweaking threads out of it. Then the different patterns also came out.”

An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

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An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

She also explains the combination of thin materials over a darker layer, “The flowers were not hand painted they were another fabric, silk on leather. The yellow was a lining it became a see through thing but the pattern is there. That’s what I meant when I said contrasting elements, the yin and yang, male and female.”

An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

" data-medium-file="/wp-content/uploads/2011/05/img_8265.jpg?w=205" data-large-file="/wp-content/uploads/2011/05/img_8265.jpg?w=488" class="size-full wp-image-2200 " title='' src="/wp-content/uploads/2011/05/img_8265.jpg?w=637"srcset="/wp-content/uploads/2011/05/img_8265.jpg?w=351&h=514 351w, /wp-content/uploads/2011/05/img_8265.jpg?w=103&h=150 103w, /wp-content/uploads/2011/05/img_8265.jpg?w=205&h=300 205w, /wp-content/uploads/2011/05/img_8265.jpg 488w" sizes="(max-width: 351px) 100vw, 351px" />

An Arcy Gayatin creation during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

Her clothes definitely have the sophistication for a wider market, “I’d like to think that my clothes can be international. I can see them in 5^th avenue or Park avenue New York, maybe even Paris.” Prospective Filipino and international clients can contact this very talented Cebu based designer via her website at www.arcygayatin.com.

From left: designer Arcy Gayatin and Lulu Tan Gan during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

From left: designer Arcy Gayatin and Lulu Tan Gan during Fashion Watch Quartet held at the Lobby Lounge of Shang Rila Makati last May 26, 2011. Photo by Jude Bautista

Jo Ann, Solenn and Heart

jude bautista — Mon, 28 Mar 2011 13:19:04 +0000

Lulu Tan Gan’s Filipiniana inspired work brought out a different light with the star model: Jo Ann Bitagcol. In this show, Jo Ann became very Filipina; in other shows she looks very Chinese or Japanese. Photo was taken during the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

" data-medium-file="/wp-content/uploads/2011/03/jo-ann-main.jpg?w=200" data-large-file="/wp-content/uploads/2011/03/jo-ann-main.jpg?w=622" class="size-full wp-image-1852 " title='' src="/wp-content/uploads/2011/03/jo-ann-main.jpg?w=637"srcset="/wp-content/uploads/2011/03/jo-ann-main.jpg?w=491&h=737 491w, /wp-content/uploads/2011/03/jo-ann-main.jpg?w=100&h=150 100w, /wp-content/uploads/2011/03/jo-ann-main.jpg?w=200&h=300 200w, /wp-content/uploads/2011/03/jo-ann-main.jpg 622w" sizes="(max-width: 491px) 100vw, 491px" />

Lulu Tan Gan’s Filipiniana inspired work brought out a different look with the star model: Jo Ann Bitagcol. In this show, Jo Ann became very Filipina; in other shows she looks very Chinese or Japanese. Photo was taken during the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

Written and photographed

By Jude Bautista for full screen gallery click on link

No, I have not had the pleasure of meeting Jo Ann Bitagcol and Solenn Heusaff, even if I HAVE taken their pictures. I recall being able to interview Heart Evangelista a couple of times in the many premieres and TV show launches. But as writer and publisher of a blog, I have the privilege of using their first names as a headline.

The lovely Heussaf sisters during the Lulu Tan Gan show of the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

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The lovely Heussaf sisters during the Lulu Tan Gan show of the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

Looking for other older pics I ran across my photos of the Fashion Watch Quartet series held on February 26, 2008 at Shangri-La Makati. Perhaps because of the prestigious hotel even the guests are celebrities themselves apart from the designer: Lulu Tan Gan.

Tan Gan is able to update the terno and Filipiniana style into something modern, wearable and makes one proud to be Pinoy. Photo was taken during the Lulu Tan Gan show of the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

I’ve always been a huge fan of Jo Ann Bitagcol and these photos are evidence of that. It was at this time that Johanna Poblete of Business World was able to help me become a little bit more confident about writing (at least competently) on fashion. She summarized the important points as cut, color and material. I still wouldn’t consider myself confident in writing about fashion, (I usually write about film, music, sports).

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What I can say is that I appreciate the fact that Lulu Tan Gan’s Filipiniana inspired work brought out a different look on the star model: Jo Ann Bitagcol. In this show, Jo Ann became very Filipina; in other shows she looks very Chinese or Japanese. Click on this link to see what I mean. For me it’s amazing that Tan Gan is able to update the terno and Filipiniana style into something modern, wearable and makes one proud to be Pinoy. It definitely brought out the bright and out going Filipina look in Jo Ann.

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Lulu Tan Gan’s Filipiniana inspired work brought out a different look on the star model: Jo Ann Bitagcol. In this show, Jo Ann became very Filipina; in other shows she looks very Chinese or Japanese. Photo was taken during the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

By now everyone knows that Jo Ann is a talented photographer as well. She recently did a fantastic photo shoot for an ad with Azkal stars Phil and James Younghusband. The football stars modeled clothes by Rhett Eala.

From left: Jo Ann Bitagcol w designer Lulu Tan Gan during the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

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From left: Jo Ann Bitagcol w designer Lulu Tan Gan during the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

From left: Lulu Tan Gan, Businessman and film producer Louis Paul Heussaff and daughter Solen during the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

From left: Lulu Tan Gan, Businessman and film producer Louis Paul Heussaff and daughter Solenn during the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

Tweety De Leon was not modeling that day and yet she looks spectacularly hot. Photo was taken during the Lulu Tan Gan show of the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

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Solenn Heusaff then was an apprentice or assistant designer of Lulu Tan Gan. This was way before her casting in GMA 7’s celebrity ‘Survivor’ or ‘My Valentines Girl’ film with Richard Gutierrez. Solenn could have had a future as a designer if she chose to. She has that creativity and willingness to work at it. Her father Louis Paul Heussaff is a French film producer and business man. Among the guest list at Shangri La Makati are even more lovely faces: Heart Evangelista and Tweety De Leon.

Heart is caught on the cell during the Lulu Tan Gan show of the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

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Heart is caught on the cell during the Lulu Tan Gan show of the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

The lovely Heussaf sisters during the Lulu Tan Gan show of the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.

The lovely Heussaf sisters during the Lulu Tan Gan show of the Fashion Watch Quartet series at Shangri La Makati, last February 26, 2008. Photo by Jude Bautista.